We audit how agencies and companies actually work, find the AI gaps costing them real time and money, and match them with the right vendors to fix it. You focus on the work. We handle the AI question.
How It Works
We spend time with your team understanding how you actually work. Not how you think you work, not how your project management tool says you work. The real picture. We map every workflow, identify the time sinks, and score each one for AI readiness. This alone is worth the conversation.
We deliver a clear, prioritised list of AI opportunities specific to your business. Every suggestion comes with an estimated time saving, the exact vendor or tool we would recommend, and what the expected cost looks like. No guesswork. You will know exactly where to start.
We connect you directly with the AI vendors best suited to your needs. We have already vetted them, negotiated on your behalf, and we stay involved through setup to make sure what gets delivered matches what was promised. You do not have to figure out the vendor market alone.
What We Do
Most companies have someone on the team who "plays around with ChatGPT." Maybe you have bought a few licences. Maybe someone built a GPT that nobody uses. That is not an AI strategy. That is expensive experimentation with no direction.
We work with agencies and companies of all sizes to find the real opportunities. The workflows that are burning hours. The processes your team does manually because nobody has stopped long enough to ask whether there is a better way.
We do not sell software and we do not build AI tools. We audit your operations, tell you exactly where AI will make a measurable difference, and connect you with the right vendors to get it done. Then we stay close to make sure it actually works.
Results
Aggregated across all client engagements. Individual results vary.
Who We Work With
Marketing, creative, social, influencer, PR, digital. If your team creates for a living, we help them produce more without burning out. We understand the language because we come from this world.
Advertising, finance, media, operations, IT, sales, HR. If your people are drowning in process, we find where AI actually makes a difference. We work with compliance, IT, and procurement to make sure everything flies.
Case Studies
A mid-size creative agency was winning pitches but losing margin on delivery. Their producers were buried in admin, their strategists were Googling competitor work manually, and their follow-up process was, in the words of their MD, "whoever remembers."
Our audit revealed 14 workflows where AI could reduce time spent by 30% or more. The biggest offenders were competitive research (manual deck building taking 6+ hours per pitch) and client follow-ups falling through the cracks. Meeting notes were never actioned because nobody had time to write them up properly.
We recommended and introduced an AI research tool vendor that cut pitch prep from 6 hours to 45 minutes. We sourced an automated follow-up platform that tracked every client conversation and prompted account managers with ready-to-send messages at the right time. We brought in a meeting intelligence vendor whose tool now auto-generates briefs, action items, and deadline reminders the moment each call ends.
1,200+ hours saved in year one. Pitch win rate improved by 18%. The MD now describes the follow-up system as "the best hire we never made."
A global financial services firm had over 200 people in their marketing function. Every regional team was creating the same content, answering the same compliance questions, and building the same slide decks from scratch. Nobody shared knowledge because the systems made it impossible.
Compliance review alone was consuming 15 hours per asset because teams could not access previous approval decisions. Regional offices had no visibility into what other offices had already produced. The internal comms platform had become a graveyard of unanswered questions.
We recommended a vendor specialising in AI knowledge management and oversaw the setup of a centralised system that indexed every previously approved asset and every compliance decision across all regions. We sourced an AI assistant vendor whose tool now answers compliance questions in seconds by referencing the full history of decisions. We consulted on content recommendation workflows that surface what already exists before anyone starts building from scratch.
Compliance review time dropped from 15 hours to 3. Content duplication fell by 60%. The AI assistant handles 400+ queries per week that previously required a human response.
A 12-person design studio was competing against agencies ten times their size. They were winning on creative quality but losing on speed and scope. They could not produce the volume of work that larger competitors promised, and they did not have the budget to hire.
The bottleneck was not creative talent. It was everything around the creative work: briefing, research, copywriting first drafts, asset resizing, and reporting. The two founders were spending 40% of their week on tasks that had nothing to do with design.
We identified AI copywriting and asset automation vendors suited to a small team's budget. The copywriting tool generates first-draft copy from creative briefs in minutes. The automation vendor handles asset resizing and social format adaptation. We consulted on a client reporting setup that pulls data automatically and generates written summaries, then trained the team on prompt engineering so they could keep improving without us.
Output capacity increased by 3x without a single hire. The founders reclaimed two full days per week. They landed their first enterprise client within three months because they could finally match the output promises of larger competitors.
A B2B consultancy had a strong sales team but a leaky pipeline. Leads were going cold because follow-ups were inconsistent, timing was off, and every rep had a different approach. Their CRM was full of data nobody acted on.
38% of qualified leads received no follow-up within 7 days. Sales reps were drafting emails from scratch each time, averaging 22 minutes per message. There was no system for tracking optimal contact timing or personalising outreach at scale.
We sourced and recommended a follow-up automation vendor whose platform monitors the pipeline, identifies the right moment to re-engage each lead, and generates personalised messages from the full conversation history. We oversaw the CRM integration so reps could review and send in one click. We consulted on escalation workflows that flag at-risk deals before they go cold.
Follow-up response rate increased by 42%. Average time from lead to proposal dropped from 14 days to 5. Pipeline value grew by 28% in the first quarter with the same team.
Get Started
Book a free 30-minute audit call. We will look at your workflows and tell you honestly where AI can help and where it cannot. There is no sales pitch and no obligation.